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2012-10-07 09:00:00 GMT+01:00

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Monday, 30 April 2012

The power of social media: over 1M pound raised after death

In last week Londons Marathon Claire Squires died in the final mile of the race. Aged only 30. It could have been just one of the new items that pop up every now and then. A runner who dies while out on the track.

However, as most runners in the London Marathon, Claire was running to raise money. In this case for the Samaritans. She had just raised around 500 pounds on the morning of the race. Nothing out of the ordinary there as well.

But now the story takes of. After her death donations came streaming in, mainly as the news spread due to social media. Up to this moment the figure is up to 1,000,000 pound. Including a contribution of Richard Branson of Virgin. The sponsor of the marathon.

Wanna help? Here is the link to her fundraising site.

Wanna read more? Here are just two flavours of the news as brought by the Daily Mail and the BBC (or just hit google news).

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